Blog posts tagged with Marketing & Communications
How to Set Up an Email Welcome Series to Engage with New Online Supporters
An email welcome series is essential to making a good first impression with new subscribers on your email list. Your welcome series is a unique opportunity to engage someone with your organization's social mission and programs. Your welcome series should open the door wide and set the tone as your supporters learn about how they fit in with your mission.
Designing Br@nd Experiences for Social Impact
In the digital age, how can social change brands effectively align organizational strategy with the designed experiences they create, to deliver meaningful value, deepen audience engagement, and achieve greater impact? David Schwartz Founder of Constructive shares how social change organizations can increase their impact by providing strategic brand experiences for their audience.
The Power Of Brand Personality For Your Nonprofit
We all have distinct personalities—some of us are outgoing and whimsical, while others are nerdy and creative. Your nonprofit is no different.
How Nonprofit Leaders Create an Authentic Personal Brand on Instagram
Instagram's visual nature makes it a perfect channel for executive directors to engage with their stakeholders. Aside from having a personal branding strategy, what exactly makes an effective personal brand for a nonprofit leader? It’s about authenticity.
3 Ways to Nail Your Elevator Pitch
Imagine your good luck: you’re at a holiday party, and find yourself one-on-one with a potential major donor you’ve never had the chance to meet before. Can you quickly and compellingly impress them with what your organization stands for?
3 E-mail Tactics to Boost Year-End Donations
Nonprofits make a huge chunk of their revenue during the last few weeks of the year – from Thanksgiving until December 31st at 11:59pm. So the fundraising strategies you employ during year-end should be rock solid. Here are three e-mail tactics that are relatively painless to implement.
Nonprofit Sponsorship: A Key Ingredient to Your Fundraising Recipe
Multi-channel marketing is essential to raise awareness and ultimately to raise funds. Nonprofits often overlook sponsorship, but marketing professional Michael C. Savino explains why sponsorship should be an ingredient in their mix of media and channels.
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